Posts

Frameworks, guides, and playbooks for international founders.

Bootstrapping · Apr 10, 2026 · 12 min read

Freemium is a marketing channel, not a customer segment

Most founders model freemium wrong. It's not a customer tier. It's a marketing line item. Here's the math, where to put the paywall, and the one signal that predicts conversion.

Flag Theory · Apr 9, 2026 · 14 min read

UK Ltd vs US LLC: how to unlock Stripe (and everything else) from any country

Stripe doesn't work in your country? A UK Ltd or US LLC fixes that in under a week for under $500. Here's exactly how, step by step.

Bootstrapping · Apr 2, 2026 · 12 min read

Self-hosted home security for multiple properties, set up entirely by Claude Code

I told Claude Code what I wanted. It SSH'd into my Home Assistant, installed Frigate, configured cameras, set up Discord alerts, and deployed health monitoring. The entire setup - from factory reset to working security system - without me touching a config file.

Bootstrapping · Mar 30, 2026 · 8 min read

I built an AI agent that controls any Mac app

mac-use lets Claude Code control any macOS app through accessibility APIs — no screenshots, no pixel coordinates. I used it to automate my Swiss tax return.

Bootstrapping · Mar 27, 2026 · 10 min read

Your free users are not your customers

Less than 4% of our stores generate nearly 40% of our revenue. Thousands of stores on our free and basic tiers consume most of our support and will never upgrade. Here's what we learned.

Bootstrapping · Mar 26, 2026 · 10 min read

What AI can't do for you

AI handles output. Humans handle direction. The more execution becomes free, the more valuable the things that can't be automated become. Here's the list.

Community · Mar 23, 2026 · 8 min read

Why I stopped calling myself a digital nomad

The term 'digital nomad' lumps three different groups under one label. The founders making real structural decisions about jurisdictions and tax need a different word — and a different community.

Bootstrapping · Mar 8, 2026 · 11 min read

The Claude Code skills I use every day as a founder

Code review without a senior engineer. Brand voice without a copywriter. SEO without an SEO team. Seven Claude Code skills that replaced seven hires.

Bootstrapping · Mar 5, 2026 · 12 min read

How a 5-person SaaS team uses AI to punch above its weight

Two co-founders, two support specialists, and one person who holds everything else. Here's how a 5-person SaaS team uses AI to punch above its weight.

Bootstrapping · Mar 2, 2026 · 13 min read

Answer engine optimization: get cited by ChatGPT

Perplexity cites Reddit at 46.7% and blogs at 9.9%. Here's what determines which blogs make the 9.9% — and how to be one of them.

Bootstrapping · Feb 27, 2026 · 11 min read

Make something agents want

Y Combinator's motto was for humans. The new version is for machines. If AI agents can't parse, compare, and act on your content — you don't exist.

Bootstrapping · Feb 20, 2026 · 12 min read

Distribution is the only moat left

AI made building fast. It also made copying fast. The founders winning in 2026 aren't the best builders — they're the ones who own the channel.

DR Guides · Feb 10, 2026 · 13 min read

The DR Golden Visa: $200K to permanent residency (and maybe citizenship)

The Dominican Republic's investor visa puts you on a fast track to residency. But '6 months to citizenship' isn't what it sounds like. Here's the real program.

Flag Theory · Feb 8, 2026 · 14 min read

US renunciation now costs $450. Who should consider it?

The fee dropped 80%. The real cost didn't. The exit tax, the 5-year lookback, and the covered expatriate rules matter infinitely more than the filing fee.

Flag Theory · Feb 7, 2026 · 13 min read

CRS 2.0 went live. Here's what changed for founders.

Crypto is now reportable. CBI passports are flagged. Digital wallets are visible. The rules changed in January 2026 — most founders haven't noticed yet.

Flag Theory · Feb 1, 2026 · 14 min read

The exit tax trap: what nobody tells you before leaving

Flag theory content focuses on where to go. It never talks about the cost of leaving. For many founders, the exit tax bill is larger than the first year of savings.

Flag Theory · Jan 31, 2026 · 15 min read

European tax arbitrage: Beckham Law vs. NHR 2.0 vs. Greece 50%

Three European countries competing for remote founders with special tax regimes. The rates are attractive. The expiration dates are the trap nobody mentions.

Flag Theory · Jan 30, 2026 · 16 min read

29 countries that don't tax foreign income (ranked for founders)

A country with 0% tax but no Stripe access and 10 Mbps internet is useless to a SaaS founder. Here are the 29 territorial tax countries ranked by what actually matters.

Flag Theory · Jan 29, 2026 · 14 min read

How I got Dominican citizenship in 3 years (Flag 1 in practice)

Applied for residency in 2022, received citizenship in 2026. Total cost around $3,500. Every step, every fee, every mistake — and what I'd do differently.

DR Guides · Jan 26, 2026 · 12 min read

The real cost of living in Las Terrenas as a founder

Not $800/month. Not $5,000/month. Somewhere in between — and the number depends on whether you need reliable internet more than a beach view.

Flag Theory · Jan 25, 2026 · 12 min read

The 7 flags framework for location-independent entrepreneurs

Your country of birth is the most expensive subscription you never signed up for. Here's the framework for cancelling it.

Bootstrapping · Jan 23, 2026 · 14 min read

How I evaluate business ideas (after getting most of them wrong)

I built a digital marketing agency, a dozen products nobody wanted, and two SaaS businesses that actually worked. Here's the framework that separates the two categories.